A Law Firm Sees a 513% Increase in Traffic with SEO Page Booster and GMB Management
Overview
In an effort to enhance their organic search presence and target their local area, LaPorte Law Firm partnered with Pronto Marketing for GMB Management & SEO Page Booster services.
Organic Traffic
Background
Inconsistent Local Search Presence
Despite a strong search presence in San Jose, where the firm was first established, LaPorte Law Firm sought to rank organically for other locations in the Bay Area, particularly Oakland, where their second office is located.
Their goal was to increase their organic search presence, focusing on their local area (within 120 miles of one of their offices). The firm’s marketing for social security disability insurance law was complex due to the hyper-focused target audience.
“Before partnering with the team, our local search presence was inconsistent. We knew we needed expert help to improve our rankings and increase our visibility in the Bay Area.”
GMB Management & SEO Page Booster
- GMB Optimization
- Keyword Research
- Technical Audit
- Link Building
We optimized their listings by adding missing target category keywords, local schema, updating existing citations, and continuously building new citations. We also created a customized content calendar for posting content on their listing consistently.
In addition to GMB Management, LaPorte Law Firm also engaged in our SEO Page Booster service. We conducted comprehensive keyword research, a technical audit, and a robust link-building campaign.
“With the GMB Management & SEO Page Booster services, we saw a significant improvement in our local search presence. The team's expertise and meticulous approach have made a huge difference in our visibility.”
Enhanced Local Search Presence & Increased Organic Traffic
- Improved GMB Rankings
- Increased Organic Traffic
- More Referring Domains
After implementing the optimizations, building citations and links, and increasing the level of activity on their GMB listing, LaPorte Law Firm started seeing positive results immediately.
Their listings began appearing inside the Map Pack when searched locally for relevant keywords.
Keyword: disability attorney
Location: Oakland
Keyword: disability attorney
Location: San Jose
Keyword: social security attorney
Location: Oakland
Keyword: social security attorney
Location: San Jose
June 2020 saw a conversion spike at above 60 clients, over double what Brown & Dahan was producing the year prior
“We're thrilled with the results we've seen since partnering with the team. Our local search presence has improved dramatically, and we're seeing a significant increase in organic traffic. This has made a huge difference for our firm.”
With Pronto’s GMB Management & SEO Page Booster services, LaPorte Law Firm has significantly enhanced their local search presence and boosted their organic traffic, helping them reach more potential clients in their target areas in the Bay Area.
GMB Case Study
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